A new sports branding project for the next great idea in Greenock
Sectors
The Brief
The next great idea from the brains behind Bubble Soccer Scotland:
Goggle Sports is an exciting new company offering a fun day out for small to large groups.
Imagine traditional sports with a twist: sight inhibiting goggles which offset balance.
I had worked with Gary previously on a number of projects.
He asked me to work with him again to create a brand for Goggle Sports celebrating the joy and fun around the whacky new sport.
A high-energy branding project designed for an exciting new sport in Inverclyde
The ethos of Goggle Sport’s brand image was Fun and Enjoyment.
The logo is inspired by the titular set of Goggles. The letter G breaks out of this grid and is stylized to form a smiling face with goggles.
Logo Grid
The G breaks out of this grid and is stylized to form a smiling face with goggles.
Typography
The curvy geometric font creates a sense of fun, while conforming to a strict grid.
Colour Scheme
Strapline
Iconography
I also designed a set of subbrands for each sport, as well as a custom set of icons based on a common grid.
Sub Brands
Experience Days & Events web development
As well as the branding, I investigated ideas for a possible website.
The website never made it past the mockup stage but the results were a fully responsive, funky, fun and punchy website which would help users book and get info on the activities on offer.
Our Results
“
Another successful project:
The brand is funky and fun and I’m really pleased with it.
A pleasure working with Nick as always.
Gary
Goggle Sports
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